Friday 22 January 2016

MERCK LAUNCHES VIVERA IN LATIN AMERICA

Merck launches Vivera, a new Consumer Health brand for gastro-intestinal upset, starting in January 2016 with Chile


Merck announces the transition of three additional brands from its Biopharma portfolio to its Consumer Health business in Latin America
 
DARMSTADT, Germany, Jan  20 (Bernama-BUSINESS WIRE) -- Merck, a leading science and technology company, today announced the launch of its new consumer brand Vivera® in Latin America. Vivera is being launched first in Chile in January 2016, to be followed by several major Latin American markets later in 2016. Vivera provides fast relief from a gastro-intestinal upset by accelerating the natural healing process. 

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