Thursday 19 May 2016

ACQUIRO AUGMENTS ITS EXECUTIVE LEADERSHIP WITH THE HIRING OF DEAN HIDALGO AS ITS NEW CHIEF MARKETING OFFICER

Former CMO and High-Tech Marketing Professional Brings 23 Years’ Experience in Global Enterprise Software to Newly Launched Acquiro
 
GREENWOOD VILLAGE, Colo., May 17 (Bernama-BUSINESS WIRE) -- With its charter and focus of addressing the age-old problem of poor sales data quality, Acquiro, a new marketing technology solutions vendor, announced today the hiring of Dean Hidalgo as its new CMO. Acquiro – part of the Selling Simplified Group – was formed with the mission of bringing to market data quality solutions engineered to dramatically increase a company’s revenue by validating and enriching lead contact data. Acquiro also announced today the launch of its LeadFUSION Suite of products, which Mr. Hidalgo helped orchestrate.

“Throughout my software marketing career I’ve been all too familiar with the issues associated with poor sales data quality, and understand firsthand the negative impact this can have on a company’s sales and operational performance,” says Dean Hidalgo, CMO, Acquiro. “Whereas I personally have tried other data cleansing tools from time to time, nothing ever really solved the problem. I truly believe what we have developed at Acquiro will be viewed as revolutionary in the marketing technology sector.” 

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