Landmark partnership brings first batch of autonomous vehicles from China to Japan
BEIJING, July 4 (Bernama-GLOBE NEWSWIRE) -- Baidu, Inc. (NASDAQ:BIDU), SB Drive, a subsidiary of Softbank dedicated to self-driving technology research, and King Long, a leading commercial vehicle manufacturer in China, today announced a strategic partnership to jointly develop and deploy a version of the Apolong self-driving mini bus for the Japanese market. Under the agreement, ten Apolong mini buses will be exported to Japan from China in early 2019. This agreement marks the first time autonomous vehicles will be exported from China.
Apolong is a fully autonomous mini bus co-developed by Baidu and King Long. The mini bus is powered by the Apollo open source autonomous driving technologies created by Baidu and is China’s first fully self-driving electric bus to enter the volume production phase. At Baidu Create, Baidu’s annual AI developer conference held on July 4 in Beijing, more than 6,000 attendees witnessed a live stream of the 100th Apolong bus leaving the assembly line.
“Autonomous vehicles will have a profound impact on our society. We are very excited to bring the Apolong mini bus to Japan and work with local experts to unlock the benefits of this transformative technology. The open collaborations between engineers and researchers from both countries will undoubtedly accelerate the development of autonomous vehicles,” said Charles Zhang, President and CEO of Baidu Japan Inc., who led the project.
"We are excited to be partners with Baidu and King Long on this innovative project to help accelerate the adoption of self-driving technology in Japan," said Yuki Saji, CEO of SB Drive Corp. "In Japan, public transportation is facing a number of challenges, including traffic network reduction, driver shortage and driver aging. We expect self-driving technology will solve these problems in the near future. Launching Apolong is an important step to maintain public transportation in Japan."
Baidu’s Global Business Unit works with local partners to deploy Baidu’s AI technologies and products overseas, especially key projects like the Apollo open autonomous driving technology and the DuerOS conversational AI platform.
The Apollo open autonomous driving platform was launched last year and is one of the world’s largest and most diverse autonomous driving ecosystems. Since its launch, the platform has garnered 116 global partners from automotive and technology industries, including Ford, Bosch, Velodyne, Intel, NVIDIA and Microsoft.
As a member of Apollo, King Long began working with Baidu in October 2017 to develop the Apolong buses. The first fleet will be deployed in geo-fenced places like parks, industrial campuses and airports in five Chinese cities. In the same year, SB Drive, a subsidiary under SoftBank dedicated to autonomous vehicles research and development, conducted autonomous bus testing in Okinawa as part of the “Autonomous Driving System” program designated by the Cabinet Office of Japan. This made them an ideal partner for this project.
Aside from the latest success with the buses, Baidu’s Global Business Unit has successfully commercialized various AI products overseas. In Japan, Baidu's AI powered voice keyboard, Simeji, has become Japan's largest Japanese Kaomoji and Emoji content provider. The high-quality native ad recommendation platform, PopIn, has also covered most mainstream media in Japan, South Korea, Singapore and other countries.
In the future, Baidu Global Business Unit will continue to promote open collaborations and partnerships on technology, product, talent and capital to accelerate the deployment of AI.
About Baidu
Baidu, Inc. is the leading Chinese language Internet search provider. Baidu aims to make a complex world simpler through technology. Baidu's ADSs trade on the NASDAQ Global Select Market under the symbol "BIDU". Currently, ten ADSs represent one Class A ordinary share.
Media Contact
Baidu International Communications
Intlcomm@baidu.com
A photo accompanying this announcement is available at http://www.globenewswire.com/NewsRoom/AttachmentNg/d412db1d-e108-4df6-b2f1-59a37e5307b7
Source : Baidu USA, LLC
--BERNAMA
Friday, 6 July 2018
CLEVERTAP MOBILE MARKETING SOLUTION IS THE FIRST TO MARKET TO MAKE AN ENTRY INTO PSYCHOGRAPHIC SEGMENTATION, POWERED BY MACHINE LEARNING
CleverTap’s powerful segmentation engine is transforming how marketers deliver on the promise of retaining users for life
SAN FRANCISCO, July 5 (Bernama-GLOBE NEWSWIRE) -- The leading mobile marketing platform, CleverTap, today announced its entry into the field of psychographic segmentation that sets a new standard for segmenting mobile app users. Psychographic segmentation is an industry-first machine learning capability that sits at the cornerstone of what CleverTap does - help growth marketers deliver on the promise of relationship marketing.
Despite the fact that we live in an age of abundant data, mobile users today expect to receive the right information with the right context. Existing mobile marketing tools help divide the audience by demographics, technographics, location, and app behavior. However, user actions are not always telling of what they are truly interested in. Their behaviors and interests change frequently, based on seasons, sporting events and current affairs. Actions can be one off behaviors or occasional purchases.
It is more critical than ever to identify micro-segments of users based on changing needs and pivot marketing efforts to bring timeliness, context and relevance. Of the numerous interactions that users have with a brand, marketers have to identify which ones characterize with their most dominating interests. For example, watching an action movie on one day does not indicate that they are action movie fans. The user’s predominant genre of interest may in fact be comedy and the content recommendations should be representative of these predominant interests.
This becomes even more challenging when you have hundreds or millions of users, making it impossible to accomplish contextual messaging at scale. By leveraging the power of machine learning, CleverTap leverages psychographic segmentation capabilities to process millions of data points across an entire user base to determine micro-segments of audiences. By determining a propensity or affinity towards one thing over all others, it helps establish an effective match between products and each user’s dominant interests.
With psychographic segmentation, marketers are able to anticipate user needs and predict what product or message will resonate the most with which micro-segment. They are able to find an accurate and a more intuitive way of understanding how users like to spend time on their app. It allows them to run targeted campaigns and significantly increase the chances of conversion.
Leading marketers are finding success with CleverTap’s psychographic segmentation to help them identify the most intelligent way to engage users along their customer journey. For instance, finding users most likely to purchase limited seats of a movie based on their genre of interest and viewing time preferences. With psychographic segmentation, marketers can now send the best offer to the user most likely to find value in it and ensure that their product inventory finds its most optimal buyers.
http://mrem.bernama.com/viewsm.php?idm=32234
SAN FRANCISCO, July 5 (Bernama-GLOBE NEWSWIRE) -- The leading mobile marketing platform, CleverTap, today announced its entry into the field of psychographic segmentation that sets a new standard for segmenting mobile app users. Psychographic segmentation is an industry-first machine learning capability that sits at the cornerstone of what CleverTap does - help growth marketers deliver on the promise of relationship marketing.
Despite the fact that we live in an age of abundant data, mobile users today expect to receive the right information with the right context. Existing mobile marketing tools help divide the audience by demographics, technographics, location, and app behavior. However, user actions are not always telling of what they are truly interested in. Their behaviors and interests change frequently, based on seasons, sporting events and current affairs. Actions can be one off behaviors or occasional purchases.
It is more critical than ever to identify micro-segments of users based on changing needs and pivot marketing efforts to bring timeliness, context and relevance. Of the numerous interactions that users have with a brand, marketers have to identify which ones characterize with their most dominating interests. For example, watching an action movie on one day does not indicate that they are action movie fans. The user’s predominant genre of interest may in fact be comedy and the content recommendations should be representative of these predominant interests.
This becomes even more challenging when you have hundreds or millions of users, making it impossible to accomplish contextual messaging at scale. By leveraging the power of machine learning, CleverTap leverages psychographic segmentation capabilities to process millions of data points across an entire user base to determine micro-segments of audiences. By determining a propensity or affinity towards one thing over all others, it helps establish an effective match between products and each user’s dominant interests.
With psychographic segmentation, marketers are able to anticipate user needs and predict what product or message will resonate the most with which micro-segment. They are able to find an accurate and a more intuitive way of understanding how users like to spend time on their app. It allows them to run targeted campaigns and significantly increase the chances of conversion.
Leading marketers are finding success with CleverTap’s psychographic segmentation to help them identify the most intelligent way to engage users along their customer journey. For instance, finding users most likely to purchase limited seats of a movie based on their genre of interest and viewing time preferences. With psychographic segmentation, marketers can now send the best offer to the user most likely to find value in it and ensure that their product inventory finds its most optimal buyers.
http://mrem.bernama.com/viewsm.php?idm=32234
Thursday, 5 July 2018
HENGYUAN SHARES HARI RAYA CHEER WITH FENCELINE COMMUNITY
Celebration held in conjunction with 3 million man-hours without lost time injuries since July 2016
PORT DICKSON , July 3 (Bernama) -- Regional major oil-refining company Hengyuan Refining Company Berhad held a Hari Raya open house on 30th June 2018 together with the local community of Port Dickson in the spirit of fostering a stronger communal bond.
The Hari Raya open house was held at Hengyuan Port Dickson refinery and attended over 600 people comprising Hengyuan staff, fenceline communities and local authorities. This event also saw the entire fenceline community invited for the first time, instead of just key representatives with hope to build long lasting relationships.
During the event, the Company celebrated its recent major safety milestone of achieving 3 million consecutive man-hours without lost time injuries since July 2016. This milestone showcases Hengyuan’s devotion in safeguarding employee safety by eliminating unsafe conditions, behaviours and worker injuries on-site.
Hengyuan’s Hari Raya open house was attended by Y.B. Dr. Mohd Rafie bin Ab. Malek, Negeri Sembilan State Exco of Investment, Industrial, Entrepreneurship & Education, Y.B. Dato' Danyal Balagopal, Port Dickson Member of Parliament and Y.B. Ravi A/L Munusamy, Deputy Negeri Sembilan State Speaker.
“As good corporate citizens, we have invited not only our staff and local authorities to our Hari Raya open house, but also the fenceline community because we wanted to include everyone, from young to old in the Raya cheer. This celebration event is the highlight of our month-long Ramadhan community outreach program which aims to strengthen and deepen our relationship with the local community, as well as make a positive impact in their lives.
We strive to create avenues to celebrate similarities and common interests for all by having a wide range of Hari Raya delicacies and performances, in the spirit of diversity and embracing one another.
Moving forward, we will continue our corporate conscious efforts to host festivities such as this and conduct more outreach programs to ensure the local community are able to constantly engage and prosper together with us.”
Mr.David Keat Chief Executive Officer, Hengyuan Refining Company Berhad
While attendees feasted themselves on the sumptuous spread, they were also feted by special performances including from Hengyuan’s Chief Executive Officer Mr. David Keat playing guitar and being accompanied by Hengyuan staff on vocals.
The Hari Raya open house was the perfect culmination of local community outreach events during Ramadhan month. The first outreach programme was a Bubur Lambuk distribution for all Port Dickson residents, which was carried out in 4 areas, namely, Hengyuan office, Hengyuan main police station, Port Dickson District office and Port Dickson town. While in 1 June 2018, Hengyuan hosted a breaking fast dinner together with Deputy Negeri Sembilan State Speaker Y.B. Ravi A/L Munusamy for Asnaf families from Kampung Air Meleleh and fenceline communities’ representatives.
About Hengyuan Refining Company Berhad (www.hrc.com.my)
Hengyuan Refining Company Berhad (HRC), formerly known as Shell Refining Company (Federation of Malaya) Berhad (SRC), was incorporated in Malaysia on 19 September 1960. The company was listed on the Main Board of the then Kuala Lumpur Stock Exchange (now known as the Main Market of Bursa Securities) on 29 October 1962.
On 22 December 2016, Malaysia Hengyuan International Limited (MHIL) acquired 51.0% equity stake in SRC from Shell Overseas Holdings Limited for USD66.3 million. MHIL is wholly-owned by Heng Yuan Holdings Limited, which in turn, is a wholly-owned subsidiary of Shandong Hengyuan Petrochemical Company Limited. Hengyuan Refining Company Berhad manages and operates a refinery in Port Dickson, Negeri Sembilan with licensed production capacity of 156,000-bpd. The refinery is involved in the refining and manufacturing of petroleum products, and provides employment for more than 500 individuals comprising of staff and contractors
About Shandong Hengyuan Petrochemical Company Limited
Established in 1970, Shandong Hengyuan Petrochemical Company Limited (SHPC) is a state-owned enterprise based in Linyi County, Shandong Province, China. SHPC develops, produces, processes, and markets diesel oil, liquefied gas, propylene, propane, polypropylene, tert-butyl alcohol, oil slurry, asphalt, tert-pentene, ethybenzene, and other petroleum related products. SHPC has total assets of 4 billion Yuan (approx. USD582.53 million) and employs 1,700 employees. SPHC is one of the Top 100 Leading Enterprises in Shandong and one of the Top 500 Chinese Chemical Enterprises. The Group has garnered multiple accolades over the years and its Chairman and General Manager, Wang Youde, has also received recognition including ‘One of Ten Outstanding Entrepreneurs in Shandong Province’ and ‘Outstanding People Award of National Advancements in Productivity’, amongst others.
Issued for and on behalf of
HENGYUAN REFINING COMPANY BERHAD
by Aquilas Advisory (Malaysia) Sdn Bhd.
SOURCE : HENGYUAN REFINING COMPANY BERHAD
PORT DICKSON , July 3 (Bernama) -- Regional major oil-refining company Hengyuan Refining Company Berhad held a Hari Raya open house on 30th June 2018 together with the local community of Port Dickson in the spirit of fostering a stronger communal bond.
The Hari Raya open house was held at Hengyuan Port Dickson refinery and attended over 600 people comprising Hengyuan staff, fenceline communities and local authorities. This event also saw the entire fenceline community invited for the first time, instead of just key representatives with hope to build long lasting relationships.
During the event, the Company celebrated its recent major safety milestone of achieving 3 million consecutive man-hours without lost time injuries since July 2016. This milestone showcases Hengyuan’s devotion in safeguarding employee safety by eliminating unsafe conditions, behaviours and worker injuries on-site.
Hengyuan’s Hari Raya open house was attended by Y.B. Dr. Mohd Rafie bin Ab. Malek, Negeri Sembilan State Exco of Investment, Industrial, Entrepreneurship & Education, Y.B. Dato' Danyal Balagopal, Port Dickson Member of Parliament and Y.B. Ravi A/L Munusamy, Deputy Negeri Sembilan State Speaker.
“As good corporate citizens, we have invited not only our staff and local authorities to our Hari Raya open house, but also the fenceline community because we wanted to include everyone, from young to old in the Raya cheer. This celebration event is the highlight of our month-long Ramadhan community outreach program which aims to strengthen and deepen our relationship with the local community, as well as make a positive impact in their lives.
We strive to create avenues to celebrate similarities and common interests for all by having a wide range of Hari Raya delicacies and performances, in the spirit of diversity and embracing one another.
Moving forward, we will continue our corporate conscious efforts to host festivities such as this and conduct more outreach programs to ensure the local community are able to constantly engage and prosper together with us.”
Mr.David Keat Chief Executive Officer, Hengyuan Refining Company Berhad
While attendees feasted themselves on the sumptuous spread, they were also feted by special performances including from Hengyuan’s Chief Executive Officer Mr. David Keat playing guitar and being accompanied by Hengyuan staff on vocals.
The Hari Raya open house was the perfect culmination of local community outreach events during Ramadhan month. The first outreach programme was a Bubur Lambuk distribution for all Port Dickson residents, which was carried out in 4 areas, namely, Hengyuan office, Hengyuan main police station, Port Dickson District office and Port Dickson town. While in 1 June 2018, Hengyuan hosted a breaking fast dinner together with Deputy Negeri Sembilan State Speaker Y.B. Ravi A/L Munusamy for Asnaf families from Kampung Air Meleleh and fenceline communities’ representatives.
About Hengyuan Refining Company Berhad (www.hrc.com.my)
Hengyuan Refining Company Berhad (HRC), formerly known as Shell Refining Company (Federation of Malaya) Berhad (SRC), was incorporated in Malaysia on 19 September 1960. The company was listed on the Main Board of the then Kuala Lumpur Stock Exchange (now known as the Main Market of Bursa Securities) on 29 October 1962.
On 22 December 2016, Malaysia Hengyuan International Limited (MHIL) acquired 51.0% equity stake in SRC from Shell Overseas Holdings Limited for USD66.3 million. MHIL is wholly-owned by Heng Yuan Holdings Limited, which in turn, is a wholly-owned subsidiary of Shandong Hengyuan Petrochemical Company Limited. Hengyuan Refining Company Berhad manages and operates a refinery in Port Dickson, Negeri Sembilan with licensed production capacity of 156,000-bpd. The refinery is involved in the refining and manufacturing of petroleum products, and provides employment for more than 500 individuals comprising of staff and contractors
About Shandong Hengyuan Petrochemical Company Limited
Established in 1970, Shandong Hengyuan Petrochemical Company Limited (SHPC) is a state-owned enterprise based in Linyi County, Shandong Province, China. SHPC develops, produces, processes, and markets diesel oil, liquefied gas, propylene, propane, polypropylene, tert-butyl alcohol, oil slurry, asphalt, tert-pentene, ethybenzene, and other petroleum related products. SHPC has total assets of 4 billion Yuan (approx. USD582.53 million) and employs 1,700 employees. SPHC is one of the Top 100 Leading Enterprises in Shandong and one of the Top 500 Chinese Chemical Enterprises. The Group has garnered multiple accolades over the years and its Chairman and General Manager, Wang Youde, has also received recognition including ‘One of Ten Outstanding Entrepreneurs in Shandong Province’ and ‘Outstanding People Award of National Advancements in Productivity’, amongst others.
Issued for and on behalf of
HENGYUAN REFINING COMPANY BERHAD
by Aquilas Advisory (Malaysia) Sdn Bhd.
SOURCE : HENGYUAN REFINING COMPANY BERHAD
Wednesday, 4 July 2018
Japan's prestigious hotel renovates 13 universal design guests rooms
KUALA LUMPUR, July 4 (Bernama) -- Keio Plaza Hotel Tokyo (KPH) -- a prestigious international hotel in Shinjuku, Tokyo -- will renovate 10 of its universal design guest rooms and add three new luxury type universal design rooms to be reopened in middle of December 2018.
A total of JPY400 million or RM 14.67 million will be spent on the renovation of these 13 universal design rooms and four other general guest rooms on the 30th floor. (JPY1 = RM 0.037)
The renovation was made to raise the design and functionality of these rooms as part of KPH's long track record of industry leading efforts to provide easier access to a wide range of customers, a statement said.
The current round of renovations is part of the KPH's policy of offering higher levels of satisfaction to customers with varying medical and other special needs who also seek elegant accommodation.
The renovations will also expand the size of bathrooms and add new furniture with greater functionality including special lighting systems with visual impairments and other special features for guests with hearing impairments.
The Keio Plaza Hotel Tokyo has led the hotel industry with its various efforts to provide guests with universal design facilities and services since 1988. More information at https://www.keioplaza.com.
-- BERNAMA
A total of JPY400 million or RM 14.67 million will be spent on the renovation of these 13 universal design rooms and four other general guest rooms on the 30th floor. (JPY1 = RM 0.037)
The renovation was made to raise the design and functionality of these rooms as part of KPH's long track record of industry leading efforts to provide easier access to a wide range of customers, a statement said.
The current round of renovations is part of the KPH's policy of offering higher levels of satisfaction to customers with varying medical and other special needs who also seek elegant accommodation.
The renovations will also expand the size of bathrooms and add new furniture with greater functionality including special lighting systems with visual impairments and other special features for guests with hearing impairments.
The Keio Plaza Hotel Tokyo has led the hotel industry with its various efforts to provide guests with universal design facilities and services since 1988. More information at https://www.keioplaza.com.
-- BERNAMA
AXA Malaysia continues committing to corporate responsibility
KUALA LUMPUR, July 3 (Bernama) -- AXA Malaysia recently organised Corporate Responsibility Week (CR Week) for the eighth consecutive year, as part of its efforts to give back to the community.
The annual initiative reinforces the company's commitment to empowering lives and helping to build a more sustainable society.
The theme this year is 'Corporate Responsibility in Action' for AXA Malaysia to raise awareness and advocate the importance of health, wellness, education and social welfare among its staff and community.
AXA Affin Life Insurance Berhad chief executive officer, Rohit Nambiar said: "We at AXA Malaysia, recognise that a healthy and sustainable society is critically important to our community, economy, business and people.
"This CR week is a great avenue for us, as a corporate, to engage our staff to contribute to a good cause and help the underserved community.
"We believe the long-term success of AXA Malaysia contributes to the health and well-being of society in general."
Various activities advocating different causes were held from June 25 to 29, such as healthy sushi-making class, cancer awareness campaign, blood donation and pre-loved sale where funds raised were used to improve students' classroom in Sekolah Kebangsaan Seri Delima.
To share the true spirit of Raya, AXA Malaysia invited children from Pusat Aktiviti Kanak-Kanak (PAKK) to its head office in Kuala Lumpur for a celebration filled with fun, festivity and activities. The employees also collected a generous donation of groceries and household essentials worth RM12,820 for PAKK.
AXA Malaysia also gave out RM50,000 in donations to five non-governmental organisations - The National Kidney Foundation, National Cancer Society Malaysia, Yayasan Jantung Malaysia, World Vision and WWF Malaysia.
AXA Malaysia promotes corporate responsibility as a continuous, year-long agenda. In conjunction with CR Week 2018, AXA Affin General Insurance Berhad (AAGI) introduced Employee Social Responsibility Leave to encourage employees to participate in local charities and good causes beyond the CR Week.
AAGI employees are allocated two days in a year to join volunteering activities of their preference, without utilising their annual leave.
AAGI human resources chief, Mohd Syukri Ahmad Sudari said: "The launch of Employee Social Responsibility Leave is yet another feature of our commitment to championing innovative initiatives that serve to empower people's lives, starting internally with our employees."
CR Week is a global initiative involving all of AXA's employees worldwide. Held in association with AXA Hearts In Action, it strives to empower employees around the world to act upon corporate responsibility as part of their day-to-day life.
Last year, more than 60,000 employees participated during the week in volunteering and fund-raising activities.
-- BERNAMA
The annual initiative reinforces the company's commitment to empowering lives and helping to build a more sustainable society.
The theme this year is 'Corporate Responsibility in Action' for AXA Malaysia to raise awareness and advocate the importance of health, wellness, education and social welfare among its staff and community.
AXA Affin Life Insurance Berhad chief executive officer, Rohit Nambiar said: "We at AXA Malaysia, recognise that a healthy and sustainable society is critically important to our community, economy, business and people.
"This CR week is a great avenue for us, as a corporate, to engage our staff to contribute to a good cause and help the underserved community.
"We believe the long-term success of AXA Malaysia contributes to the health and well-being of society in general."
Various activities advocating different causes were held from June 25 to 29, such as healthy sushi-making class, cancer awareness campaign, blood donation and pre-loved sale where funds raised were used to improve students' classroom in Sekolah Kebangsaan Seri Delima.
To share the true spirit of Raya, AXA Malaysia invited children from Pusat Aktiviti Kanak-Kanak (PAKK) to its head office in Kuala Lumpur for a celebration filled with fun, festivity and activities. The employees also collected a generous donation of groceries and household essentials worth RM12,820 for PAKK.
AXA Malaysia also gave out RM50,000 in donations to five non-governmental organisations - The National Kidney Foundation, National Cancer Society Malaysia, Yayasan Jantung Malaysia, World Vision and WWF Malaysia.
AXA Malaysia promotes corporate responsibility as a continuous, year-long agenda. In conjunction with CR Week 2018, AXA Affin General Insurance Berhad (AAGI) introduced Employee Social Responsibility Leave to encourage employees to participate in local charities and good causes beyond the CR Week.
AAGI employees are allocated two days in a year to join volunteering activities of their preference, without utilising their annual leave.
AAGI human resources chief, Mohd Syukri Ahmad Sudari said: "The launch of Employee Social Responsibility Leave is yet another feature of our commitment to championing innovative initiatives that serve to empower people's lives, starting internally with our employees."
CR Week is a global initiative involving all of AXA's employees worldwide. Held in association with AXA Hearts In Action, it strives to empower employees around the world to act upon corporate responsibility as part of their day-to-day life.
Last year, more than 60,000 employees participated during the week in volunteering and fund-raising activities.
-- BERNAMA
LIMELIGHT NETWORKS' "STATE OF DIGITAL LIFESTYLES" REPORT SHOWS MORE THAN HALF OF SINGAPOREAN CONSUMERS COULD NOT GIVE UP MOBILE PHONES FOR ONE DAY
Consumers increasingly depend on technology and say it has positively impacted their lives
SINGAPORE, July 2 (Bernama-BUSINESS WIRE) -- Consumers in Singapore increasingly depend on internet-connected devices, with 83 percent reporting digital technology has made a positive impact on their lives. According to the new “State of Digital Lifestyles” report from Limelight Networks(Nasdaq: LLNW), a global leader in digital content delivery, mobile phones have become such an integral part of daily life that more than half of Singaporean consumers surveyed say they could not go a single day without them.
Respondents in ten countries were asked how they interact with digital media and the impact of technology in their lives. When asked how long they could part with their favorite digital devices, 48 percent of global consumers and 58 percent of consumers in Singapore reported they would not be able to stop using their mobile phones for even one day. Desktop computers and laptops were the second most integral technology, with 36 percent of Singaporean respondents reporting they could not go a day without theirs.
Consumers have yet to widely embrace digital assistants such as Amazon Echo and Google Home. In Singapore, only 14 percent currently own one of the devices, 5 per cent below the global average of 19 per cent. The main hurdle to adoption is that only 35 percent of Singaporean consumers fully trust digital assistants to provide general information such as weather, news and research. Less than one-third (28 percent) fully trust digital assistants for online shopping, and just 24 percent trust them for home automation.
Additional insights from the report include:
SINGAPORE, July 2 (Bernama-BUSINESS WIRE) -- Consumers in Singapore increasingly depend on internet-connected devices, with 83 percent reporting digital technology has made a positive impact on their lives. According to the new “State of Digital Lifestyles” report from Limelight Networks(Nasdaq: LLNW), a global leader in digital content delivery, mobile phones have become such an integral part of daily life that more than half of Singaporean consumers surveyed say they could not go a single day without them.
Respondents in ten countries were asked how they interact with digital media and the impact of technology in their lives. When asked how long they could part with their favorite digital devices, 48 percent of global consumers and 58 percent of consumers in Singapore reported they would not be able to stop using their mobile phones for even one day. Desktop computers and laptops were the second most integral technology, with 36 percent of Singaporean respondents reporting they could not go a day without theirs.
Consumers have yet to widely embrace digital assistants such as Amazon Echo and Google Home. In Singapore, only 14 percent currently own one of the devices, 5 per cent below the global average of 19 per cent. The main hurdle to adoption is that only 35 percent of Singaporean consumers fully trust digital assistants to provide general information such as weather, news and research. Less than one-third (28 percent) fully trust digital assistants for online shopping, and just 24 percent trust them for home automation.
Additional insights from the report include:
- Security concerns were highest among Singaporeans when using internet-connected devices. Globally, Singaporean consumers have expressed the most concerns over security and possible hacking into digital assistants (51 percent), security devices (51 percent), home automation products (42 percent) as well as health and fitness trackers (30 percent).
- Entertainment has gone digital, with streaming as the preferred method of accessing multimedia content. In Singapore, 48 percent prefer to stream music, while 64 percent of consumers prefer to stream movies and television shows online rather than downloading or using DVDs, more than any other country in Asia.
- Yet, Singaporean consumers are least likely to pay to download or stream online content globally. Globally, consumers in South Korea, the U.K. and Germany are most willing to pay for content, but Singapore and Malaysia consumers are the least likely to pay. However, if they do pay for digital content, Singaporeans are more likely to pay for movies and TV shows (38 per cent) than any other digital content.
“Consumers have become increasingly dependent on digital technology in both their personal and professional lives for information, entertainment, and for greater convenience in their daily lives. But as consumers get access to more options and become more reliant on the information they get from these devices, expectations continue to rise,” said Jaheer Abbas, Regional Director, SE Asia and ANZ at Limelight Networks. “At Limelight, we look to continue developing innovative solutions to help businesses meet consumer demands for high-quality, responsive, and secure online experiences.”
The State of Digital Lifestyles report is based on responses from 5,000 consumers in France, Germany, India, Italy, Japan, Malaysia, Singapore, South Korea, the United Kingdom, and the United States age 18 and older who had downloaded software or streamed online video or music during the last month. The full report is available here.
The State of Digital Lifestyles report is based on responses from 5,000 consumers in France, Germany, India, Italy, Japan, Malaysia, Singapore, South Korea, the United Kingdom, and the United States age 18 and older who had downloaded software or streamed online video or music during the last month. The full report is available here.
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