KUALA LUMPUR, Dec 22 -- [INVNT GROUP], THE GLOBAL BRANDSTORY PROJECT™ has formed a global business development team headed up by Scott Kerr, the former Managing Director of Business Development for INVNT, who has been promoted to Chief Sales Officer.
According to a statement, the newly formed team is dedicated to developing tailored campaign solutions for clients that incorporate one or more of the brands within the GROUP’s portfolio.
This includes modern brand strategy firm, Folk Hero; creative-led culture consultancy, Meaning; branded content studio and content marketing agency, HEVĒ; and INVNT, the global live brand storytelling agency™.
Strategically based in five countries on four continents, the employees work collaboratively to devise overarching global campaigns that are localised in-region and in-country, ensuring maximum relevance and cut through among brands’ target audiences globally.
As Chief Sales Officer, Kerr leads and mentors the multi-disciplinary international team, ensuring they are equipped with the knowledge and tools they require to deliver on the [INVNT GROUP] proposition.
"The GROUP has been so well received since its launch in June, we’ve experienced immense growth despite these uncertain times, securing new clients, and growing existing accounts through our expanded service offering,” said [INVNT GROUP] President & Chief Executive Officer, Scott Cullather.
Meanwhile, Kerr said: “Our team will continue to work with colleagues across all departments, business units and global regions to ensure our partners reach their creative and communication goals.”
More details at www.invntgroup.com/
-- BERNAMA
No comments:
Post a Comment