KUALA LUMPUR, Sept 7 (Bernama) -- Kirin Holdings Company Limited (Kirin) and the Meiji University Dr. Homei Miyashita Laboratory of the Department of Frontier Media Science, School of Interdisciplinary Mathematical Sciences (Miyashita Laboratory), have developed a unique electric stimulation that enhances the salty taste perceived when eating low-sodium foods by approximately 1.5 times.
The collaboration has also developed spoon- and bowl-shaped "Electric-Salt" devices that incorporate this technology.
The usefulness of the "Electric Salt" device will be verified through demonstration experiment this year, with the aim of launching the device in Japan in 2023.
According to a statement, the daily salt intake of Japanese people is 10.9g for men and 9.3g for women over 20 years old, which is known to be very high compared to the World Health Organization (WHO) salt intake standards.
In response to this social issue, since 2019, the company has been conducting research in collaboration with Dr. Homei Miyashita Laboratory on the use of "Electric taste sensation" technology, which uses a very weak electric current that does not affect the human body to change the way food tastes in a pseudo-sensory perception.
“As a result of this research, we have developed a unique electric current wave form that enhances the taste of low-sodium foods, and have confirmed for the first time in the world that the salty taste perceived when eating low-sodium foods is enhanced by about 1.5 times in a clinical test on people who are/were reducing salt,” it said.
In the same statement, Kirin, in collaboration with Noruto Company Limited (Noruto) and The Orangepage Inc (Orangepage) will begin a demonstration experiment in September to evaluate meal satisfaction by providing this device and a low-sodium meal as a set.
In the future, it will promote collaboration with several companies that deliver healthy food to customers, and aim to provide services that enable customers to enjoy taste, and achieve healthy eating habits without endurance or frustration.
More details at https://www.kirinholdings.com/en/
-- BERNAMA
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