Wednesday 21 August 2019

Symphony Health, Close-Up International in strategic alliance

KUALA LUMPUR, Aug 20 -- Symphony Health, the PRA Health Sciences’ data solutions division, has entered into a strategic partnership with Close-Up International, a Latin American-based medical prescription and sales audits provider.

In a statement, PRA Health Sciences said the alliance gathers both companies with unique experience, knowledge and insights to offer innovative products, services and solutions to the pharmaceutical and life sciences marketplace.

The organisations will exclusively distribute each other’s retail and non-retail data in their respective geographies.

Symphony Health president Doug Fulling said: “The presence across up to a dozen geographies adds a critical component to Symphony’s offerings that will build and strengthen relationships for both organisations in the United States and Latin America.”

According to Fulling, data solutions and insights available through Symphony and Close-Up International will drive future drug development and commercialisation strategies.

More details at https://www.prahs.com/

-- BERNAMA

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