ESCALENT BUYS C SPACE, HALL & PARTNERS FROM OMNICOM

KUALA LUMPUR, April 13 (Bernama) -- Top data analytics and advisory firm, Escalent has acquired C Space and Hall & Partners from Omnicom.

As leading partners to some of the world’s exceptional brands, Escalent, C Space and Hall & Partners have been helping companies innovate, improve and navigate disruption for years.

Now they are coming together to create a bigger, stronger and more capable partner to the world’s leading companies, combining deep industry expertise across brands, customers and products on a focused, global market insights platform to help clients find new sources of growth.

Together, the organisations have earned trusted partner status to the world’s leading brands across fast-growing industries including Automotive & Mobility, Consumer Goods & Retail, Financial Services, Health and Technology as well as Energy, Telecom and Travel & Tourism.

“This union is rooted in unparalleled expertise in what drives human beings, cultures and markets—an understanding that makes our team incredibly valuable partners and positions our clients for success in today's fast-paced, ever-changing business climate.

“Together, there is tremendous growth potential for our employees, clients and shareholders across the globe,” said Escalent Chief Executive Officer (CEO), Melissa Sauter in a statement.

Hall & Partners brings an excellent research and brand management franchise coupled with proprietary technology including an award-winning brand knowledge management platform to the union.

Meanwhile, C Space brings the market-leading solution for building communities and customer relationships, and Escalent brings a strong global platform with deep industry knowledge, and advanced capabilities in secondary research and analytics.

The combined organisation creates a powerful global presence with nearly 2,000 consultants, researchers, data scientists, technologists and operational experts in 20 countries.

C Space CEO, Jessica DeVlieger and Hall & Partners CEO, Tim Wragg will continue to lead their organisations as part of Sauter’s executive leadership team. Clients will continue to work with the same experienced teams, and there are no near-term plans to change company locations or merge brand identities.

-- BERNAMA