KUALA LUMPUR, Sept 1 (Bernama) -- Bangalore-based financial services company, Groww, announced it would be the Powered By sponsor for the Asia Cup 2023, one of international cricket’s most prestigious tournaments, that kicked off on Aug 30, in Multan, Pakistan.
The tournament will see Asia’s top six teams face off to be crowned continental champions with 13 matches played between Aug 30 and Sept 17, across Pakistan and Sri Lanka, featuring India, Pakistan and Nepal in Group A while Sri Lanka, Bangladesh and Afghanistan comprise Group B.
“Our purpose is to make financial products accessible to everyone in India. This partnership amplifies our efforts to create financial awareness among hundreds of millions of Indians, who watch cricket and support our country,” said Groww Co-Founder and Chief Operating Officer, Harsh Jain in a statement.
Meanwhile, Asian Cricket Council President, Jay Shah said: “It is with great pleasure that we welcome on board Indian home grown, Financial Services company Groww as a sponsor for the Asia Cup 2023.
“The Asia Cup is a prestigious event and has grown in stature and participation over the years, a trajectory that mirrors Groww’s growth as well. We look forward to a fruitful and exciting association.”
Founded in 2016, Groww is one of India’s leading financial services companies, operating multiple businesses across distribution, broking, lending and recently ventured into Asset Management after acquiring Indiabulls AMC.
-- BERNAMA
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