Saturday 14 October 2023

Consumerism In Digital Age: Tokushima International Consumer's Forum Goes Live On Oct 31

 

The world famous Awa Dance has a 400 years’ history. The story of its origin varies. It is said that Awa Dance was performed often around the time Hachisuka Iemasa, a feudal load of Tokushima, entered Tokushima in 1586, and hoarded the wealth produced by the indigo and salt trades. Later, indigo traders played an active part and made the dance even more gorgeous year by year. Awa Dance was established in the civil society and flourished as a free-form of mass entertainment. Especially, after World War II, it developed rapidly as a symbol of reconstruction. Nowadays, Awa Dance is well-known around the world as a representative of Japan’s traditional arts. (Photo: Business Wire) 



KUALA LUMPUR, Oct 12 (Bernama) -- Tokushima Prefecture will be hosting the “Tokushima International Consumer’s Forum 2023”, via live-streaming on Oct 31, under the theme of “Consumer Empowerment in the Digital Age”.

The event aims to promote information sharing and collaboration among domestic and international consumer policy experts, university students from within Tokushima Prefecture and the ASEAN region, and others.

Furthermore, the forum will also act as a platform to exchange views on consumer risks and countermeasures brought about by the “Progress of Digitalization”, according to Tokushima Prefectural Government in a statement.

Consumer leaders and next-generation leaders worldwide will gather in Tokushima, which is leading Japan in consumer policy together with the Strategic Headquarters for Frontiers of Consumer Policy of the Consumer Affairs Agency (CAA).

The local government hopes that the forthcoming forum will facilitate meaningful discussions leading to the progress of international consumer policy and consumer behaviour toward a sustainable society for everyone globally.

More details about the forum are available at https://www.pref.tokushima.lg.jp/en/world.consumer.forum/2023/.

-- BERNAMA


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