KUALA LUMPUR, Dec 17 -- Xilingol League in north China boasts rich grassland and Mongolian horse culture, as well as enjoys unique equine industry development resources.
It is also the core birthplace of the world famous horse breed, ‘Mongolian Horse’ and was honoured as ‘Chinese Capital of Horses’ by the China Horse Industry Association in 2010.
Xilingol League has extended its industrial chain around the development of the ‘Chinese Capital of Horses’ cultural industry gathering area in recent years, promoting equine culture, tourism, competition, products and other related fields with remarkable progress.
As the core area of ‘Chinese Capital of Horses’, Xilinhot City has implemented a number of key projects such as the cultural ecotourism area, set up the Zhongyun Horse Industry Group and hosted top equestrian events at home and abroad.
The projects promote the transformation and development of the traditional equine industry into a modern one and boost the horse capital’s reputation and influence.
Xilingol League has also cultivated a number of well-known equine cultural tourism festival brands such as the ‘White Horse Culture Festival’ and ‘Dark Horse Culture Festival’.
Local governments have leveraged traditional Mongolian festivals to develop various tourism products and roll out projects like leisure riding and equestrian performances.
-- BERNAMA
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