The service is available in Japan, Korea, Taiwan, Hong Kong, Macau, Indonesia, Singapore, Malaysia, Brunei and India.
popIn Action utilises image recognition technology to search an e-commerce website and display similar products from the same website.
It is a service that helps e-commerce users to find the goods they seek by installing a recommendation tool which displays similar products to the item which the user is browsing, or an image being uploaded.
popIn Action is able to show similar goods by assigning colour, shape or material and it can be installed on e-commerce websites easily, without customer purchase history data.
Installing popIn Action, along with a collaborative filtering system recommendation tool that uses customer purchase history, expands purchase options for customers, which can increase purchase intention and lead to actual purchase.
After a special popIn Action tag issued by popIn is installed, popIn creates a custom design and recommendations start displaying.
popIn Action charges after a customer clicks on a recommended image and adds it into their shopping cart. Because the cost of the service is linked to revenue, e-commerce retailers can minimise the risk of installation.
More details at https://action.popin.cc/
-- BERNAMA
No comments:
Post a Comment