KUALA LUMPUR, Sept 22 -- The 19th Chinese Bridge Chinese Proficiency Competition for Foreign College Students and the 13th Chinese Bridge Chinese Proficiency Competition for Foreign Secondary School Students are being held in Beijing from this month to December.
This year, Hainan Province that has been innovative in promoting culture and tourism development, leverages the ‘Chinese Bridge’ competition to promote cultural, art and technological exchanges between Hainan and its foreign counterparts, attracting outstanding young foreign students proficient in Chinese to pursue a career in Hainan.
Hainan Provincial Department of Tourism, Culture, Radio, Television and Sports has - based on the ‘Chinese Bridge’ competition - taken measures to promote the province overseas, according to a statement.
It put multi-linguistic pamphlets, videos and special pages about Hainan on the official website of the competition and the related mobile platform, showcasing the picturesque view and the advantageous business environment of the province as the only duty-free island in China to attract the world's attention.
In addition, the province sponsored the competition's finalists from the seven countries of Malaysia, Germany, Australia, the Philippines, Japan, Kazakhstan and Thailand, offering them a free trip to Hainan to experience the appeal of the Chinese language and culture, as well as Hainan’s charm.
Held for 18 consecutive years since 2002, the competitions organised by the Chinese embassies and consulates as well centres for language education and cooperation in foreign countries are attended and addressed by political dignitaries.
-- BERNAMA
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