Wednesday 22 September 2021

BLOOM&CO. GROUP-ANYMIND GROUP PARTNERSHIP TO ENABLE JAPANESE COMPANIES EXPAND ASIAN BUSINESS




KUALA LUMPUR, Sept 22 (Bernama) -- Bloom&Co. Group, which delivers business growth by developing and implementing brand and marketing strategies based on customer insights, has partnered AnyMind Group, an end-to-end commerce enablement platform providing technology and solutions for marketers, business owners, influencers and publishers.


According to a statement, the collaboration looks to enable Japanese companies to seamlessly and quickly expand their business in Asia through technology. This is not done simply by maximising short-term sales and return on investment, but by building your business, brand and marketing capability across diverse markets in Asia-Pacific.


Additionally, this partnership will enable strategic growth of customers by leveraging AnyMind Group’s software suite, which provides end-to-end support for consumer businesses to develop and grow, utilising cloud manufacturing, e-commerce enablement, marketing and logistics, and the strength of Bloom&Co. Group in developing and executing strategies based on customer insights.


In recent years, Asia as a consumer market has increased in importance worldwide. Beyond China, South Korea and Japan, the rapidly-growing Southeast Asian region has been gaining momentum and as such, there is a greater focus in Japan towards the wider Asian region.


Based on this partnership, bolstered by software from AnyMind Group and the expertise of Bloom&Co. Group, we can develop marketing strategies based on local customer insights in each market and enable highly-effective business tactics to drive business growth.


Customers can also tap on comprehensive support and capabilities offered by AnyMind Group and Bloom&Co. Group in the e-commerce and direct-to-consumer sectors, including cross-border e-commerce and logistics.


Bloom&Co. Group, an advisory firm offering services across several specialties including Research, Strategy Development, Marketing, PR, Go-to-Market, UI / UX Design, Technology and Finance, has subsidiaries as Bloom&Co. Inc and Bloom&Co. East Pte Ltd.


-- BERNAMA

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