Wednesday 22 September 2021

READSPEAKER CUSTOM VOICES FOR SPOTIFY’S CAR THING SMART PLAYER

KUALA LUMPUR, Sept 21 (Bernama) -- ReadSpeaker has announced that Spotify uses ReadSpeaker’s text-to-speech (TTS) technology to deliver custom voices for Spotify’s newest exploration in the US - a limited release of Car Thing, a smart player for your car.

According to a statement, ReadSpeaker’s technology currently powers the custom voice available in Car Thing.

“As leaders in our respective industry areas, this partnership is particularly exciting—we challenge each other around the voice field, and each come up with ideas and strive to drive the boundaries of innovation even further,” said CMO at ReadSpeaker, Roy Lindemann.

Similar to the way the business world evolved from relying on websites to mobile apps as smartphones became popular, as the world moves beyond touchscreens and into a touchless future, consumers will become increasingly reliant on voice commands.

ReadSpeaker believes that all brands have their own independent voice assistant, and custom voices will be critical in enabling brands to stand apart from competitors.

Spotify uses ReadSpeaker’s technology and the ReadSpeaker VoiceLab because of the company’s deep expertise in custom branded voices powered by deep neural networks.

Further, ReadSpeaker’s embedded and cloud-based solutions as well as a broad range of natural-sounding voices were a key differentiator as Spotify searched for a voice partner.

With over 20 years of industry experience, ReadSpeaker is the most trusted, independent digital voice partner for global brands, offering brands sophisticated text-to-speech solutions and expert hands-on assistance to create the most engaging bespoke voice interfaces.

More details at https://www.readspeaker.com/

-- BERNAMA

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